Love in the time of Coronavirus.
As of today, there are almost 6,000 confirmed case of COVID-19 in Australia, and it is likely to climb. In order to prevent the spread of the virus, the government has instituted several measures like social distancing, practising good hygiene, and limits on public gatherings. Unfortunately, this means that events like weddings, birthdays, funerals, and of course, Mother’s Day will have to be celebrated a bit differently this year.
As humans, we’re used to getting together to commemorate big moments in our lives. So what happens when we can’t be together due to social distancing? As we approach Easter Sunday, we’ve noticed that many people are choosing to send flowers to their loved ones at a much high rate this year than in years past. It makes sense. When you can’t be there in person, people are choosing to send their love from afar. Almost forgot a work mate’s anniversary? Send some flowers same day. If you can’t go out for a mate’s birthday, send flowers from a local florist. Can’t travel to visit mum on Mother’s Day? Show her you’re thinking about her even though you can’t be there by organising a beautifully designed bouquet of fresh flowers for delivery. These are unprecedented times, but many people are finding creative ways to stay connected even though they can’t physically be together.
At Petals, we’ve made several changes to our business practises to protect our employees, our florists, and our customers. We’ve implemented a 100% remote workforce structure with zero interruptions to our service levels. We’ve also advised all of our florists to implement contactless delivery to limit contact between them, their couriers, and our customers. We’re even helping our partner florists financially during this very difficult situation. Times are different, and we must adapt. We realize that we are all in this together. This is just our way of helping to share love in the time of Coronavirus.